Some important and informative reports on the value of aligning your brand with a cause:
-
Corporate Social Responsibility Is More Important Than Ever—Here’s How To Ensure Your Company Is Stepping Up
-
Why Giving Back Increases Brand Loyalty
-
Consumers are Changing and So are their Choices
-
Selling Sustainability – Adapting to the new conscious consumer (Study)
-
Bet on Gen Z
-
Why Do Brands Invest in Cause Marketing Strategies?
-
73% of Americans consider companies’ charitable work when making a purchase
-
New Report Reveals 86% of US Consumers Expect Companies to Act on Social, Environmental Issues
-
94% of Consumers Think Businesses Should Give Back
-
Consumers Expect the Brands they Support to be Socially Responsible
-
Consumers expect brands to give back (study)
-
How More Brands Are Choosing to Build Loyalty by Giving Back
-
Social Impact Statistics You Should Know
-
Both Consumers and Investors Expect Companies to Give to Charity, Survey Shows